This contemporary eBook covers email marketing for beginners but goes much further than that. For example, It focuses on marketing automation in a promotional email marketing campaign, the best email services (like Flodesk), and how they can help you. Many companies have extensive email mailing lists but need to realize their extraordinary value to digital marketing strategies. Pick up best-kept-secret emailing tips, such as effectively using an email drip campaign, the subject line, and structuring the first line of your email message. Finally, appreciate the benefit of customizing your email campaigns and creating personalized emails.